Strategy & Setup
- Everything in Standard
- Full PPC account audit and competitive analysis
- Conversion and attribution tracking review
- Customer journey and funnel mapping
Pay-Per-Click Management
Turn Ad Spend Into Revenue.
Data-driven PPC management for Google, Meta, LinkedIn, and beyond. We build, optimize, and scale campaigns that prioritize qualified leads and measurable return on ad spend. Choose a plan below to see the full monthly scope.
Monthly Plans
Standard, Pro & Platinum
No setup fee and no long-term lock in. Ad spend is paid directly to the platforms and is not included in the management fee.
Pro Plan: What You Get Every Month
Quoted monthly
Best for: Growing businesses ready to scale paid acquisition across multiple channels.
Campaigns
- 2 advertising platforms (Google + Meta or LinkedIn)
- Up to 5 active campaigns
- Search, retargeting, and prospecting campaigns
- Ongoing ad copy and creative testing
Landing Pages
- Landing page build or redesign (1 page per quarter)
- Conversion rate optimization recommendations
- Form, headline, and CTA testing
Optimization
- Weekly bid, budget, and audience review
- Advanced negative keyword and placement management
- Ad schedule, device, and geo bid modifiers
- ROAS and cost-per-acquisition targeting
Reporting & Optimization
- Live dashboard access
- Monthly strategy call
- Attribution and funnel analysis
- Monthly strategy recommendations
Reporting: Live dashboard, report every two weeks, and a monthly strategy call.
Support: Email and scheduled call support with a 1 business day response time.
Side By Side
Compare Every Plan
| Feature | Standard | Pro | Platinum |
|---|---|---|---|
| Ad platforms managed | 1 | 2 | 3+ |
| Active campaigns | Up to 2 | Up to 5 | Agreed in scope |
| Conversion tracking setup | Included | Included | Included |
| Keyword and audience research | Basic | Advanced | Full-funnel |
| Retargeting / remarketing | Not included | Included | Included |
| Landing page support | Recommendations | 1 page/quarter | Build allowance agreed in scope |
| A/B testing | Basic ads | Ads + landing pages | Multivariate |
| Bid and budget optimization | Weekly | Weekly | Daily + automated |
| Live reporting dashboard | Not included | Included | Included |
| Performance calls | Not included | Monthly | Weekly |
| Dedicated PPC strategist | Not included | Not included | Included |
All plans are quoted individually and billed monthly. Ad spend is paid directly to advertising platforms and is not included in the management fee.
How We Work
A Clear, Proven PPC Process
- Step 01
Audit
We review accounts, tracking, competitors, and past performance.
- Step 02
Build
We structure campaigns, write ads, build landing pages, and set up tracking.
- Step 03
Launch
We go live with controlled budgets, clear KPIs, and daily watchfulness.
- Step 04
Scale
We cut waste, double down on winners, and expand into new audiences and channels.
Questions & Answers
Pay-Per-Click Management FAQs
Common questions about our monthly PPC management plans.
How much does PPC management cost?
Management fees are quoted per account, based on the number of platforms, campaigns, and the optimization depth you need. Your ad spend is paid directly to the advertising platform and is always separate from our management fee.
What advertising platforms do you manage?
We manage Google Ads (Search, Performance Max, Display, YouTube), Meta Ads (Facebook and Instagram), LinkedIn Ads, Microsoft Advertising, and retargeting platforms. We recommend the mix that fits your audience and budget.
How long before PPC produces results?
Most campaigns start generating traffic within days of launch. Meaningful optimization and cost efficiency typically improve over the first 30 to 60 days as we gather data and refine targeting, creative, and bids.
Do I need to pay for ads on top of the management fee?
Yes. The management fee covers strategy, setup, optimization, and reporting. Your ad budget is paid directly to Google, Meta, LinkedIn, or whichever platforms we use. We help you set an appropriate ad budget during onboarding.
How do you measure PPC success?
We track the metrics that matter to your business: cost per click, cost per lead, conversion rate, return on ad spend, pipeline generated, and revenue attributed. We report on these in every plan, with deeper attribution in Pro and Platinum.
Can you work with my existing ad accounts?
Yes. We can take over and optimize existing accounts, rebuild underperforming campaigns, or start fresh with new accounts. We begin with a full audit so nothing is changed without a clear reason.
How it works
Clear deliverables, shared responsibilities, honest reporting
What we deliver
Your proposal lists the channels, deliverables, and monthly volumes we agree, such as pages, articles, posts, or campaigns. Anything not listed is out of scope until we quote it.
What we need from you
Access to your accounts, brand assets, product or service details, and timely approval of content and ads. Delays in access or approvals move delivery dates.
How we report
A monthly report covering the agreed measures, such as enquiries, calls, traffic, cost per lead, and what we plan to change next. We explain where tracking has limits.
Ad spend and fees
Our management fee pays for strategy, setup, optimization, and reporting. Advertising spend is paid directly to Google, Meta, or other platforms and is always separate.
Marketing or automation?
Campaign strategy, content, and standard email sequences sit in Marketing. Complex CRM triggers, lead routing between systems, and workflows that connect several tools are scoped under AI & Business Automation.
See AI & Business AutomationScope and billing
Your proposal confirms the initial term, renewal, notice period, deliverable counts, and approval process. Management fees exclude advertising spend and third-party subscriptions unless explicitly included.
Request a Quote
Not sure which plan fits?
Tell us about your goals, current ad spend, and target customers. We will recommend the right PPC plan and platform mix.
Keep exploring
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